JOAonline, the interactive division of France’s third largest casino group, has extended its partnership with France-Pari ahead of the launch of an expanded betting offering later this year.

France-Pari has been the sports betting platform provider to JOAonline since its launch last year. Under the new agreement, France-Pari will provide JOA with a new platform incorporating both fixed odds and live betting, as well as the management of bets, odds and risk control. The expanded offering is scheduled for launch in September.

Additionally, France-Pari will supply its pool betting product Lotto Combino to JOA from mid-July, broadening the range of bets available to Joa customers and increasing the overall prize pool for Lotto Combino. The agreement will also see France-Pari provide a horseracing betting platform to Joa which will launch once the company receives its horseracing betting license from ARJEL.

“JOA Group became a client of France-Pari last summer. We chose their betting platform Sportnco as our sports betting solution, enabling us to be granted a French license from ARJEL pretty quickly,” said Laurent Lassiaz, CEO of JOA Group. “In light of the operation’s success, I decided to entrust them with the supply of the horseracing platform. The professionalism, availability, and responsiveness of their team was also a factor in our decision.” “Our business relationship with JOA Group is very important to us as they were the first customer of our Sportnco betting platform. The renewal of the partnership is a real testimony of our legitimacy in this B2B activity,” added Hervé Schlosser, CEO of France-Pari. “We are very happy to offer JOA the possibility of expanding their offering through the fixed odds sportsbook, including live betting, that will be launched in September. This is a key".